Integrations and APIs that keep your systems in sync
If you are responsible for growth, operations, or product, you already know the pain of disconnected tools. Leads stuck in a form that never reach the CRM, orders that do not hit your ERP, manual exports from one system to another. It is slow, fragile, and risky.
BYBOWU is a web and software team based in Phoenix, AZ, working with companies across the US and worldwide. We design and build integrations and APIs that connect your website, mobile apps, CRM, billing, analytics, and internal systems into one reliable flow.
Common integration problems we fix
Most clients come to us after they have already tried DIY zaps, plugins, or one-off scripts. The usual symptoms:
- Leads, signups, or orders do not always reach the CRM or email platform.
- Customer data is duplicated or inconsistent across systems.
- Manual exports and spreadsheets are needed to get a full picture of the business.
- Old, poorly documented integrations are blocking new website or app launches.
- Third-party APIs change or rate-limit you, and no one feels confident adjusting the code.
- Security and access control for internal or partner APIs are unclear and risky.
Our goal is to replace fragile shortcuts with integration architecture you can trust when traffic, data volume, and team size grow.
How we approach integrations and API development
We treat integrations as core infrastructure, not side scripts. That means clear requirements, versioning, and monitoring from day one.
- Discovery and system mapping. We inventory your tools (CRM, marketing, ecommerce, ERP, billing, analytics, custom apps) and map how data should move between them. Together we define success metrics like fewer manual steps, faster onboarding, or more accurate reporting.
- Integration and API design. We design the data flows, error handling, and access rules. For APIs, we define endpoints, payloads, and authentication so your internal team or partners have a stable contract to build on.
- Development and configuration. We implement integrations using stable, well-documented approaches: direct API integrations, webhooks, middleware services, or custom connectors where needed. When we build your own API, we use frameworks that fit your existing stack.
- Testing, monitoring, and resilience. We test success and failure cases, throughput, and edge scenarios across environments. We add logging and alerts so your team can see when something breaks instead of finding out from angry customers.
- Launch and handover. We deploy into production, monitor the first weeks, and provide documentation and training. If you want an ongoing partner, our Support & Maintenance services keep integrations healthy as your stack evolves.
What you get as concrete deliverables
Each engagement results in assets your team can operate, extend, and maintain:
- System and data-flow diagrams that show how tools connect and what moves where.
- Production-ready integration code or configuration, aligned with your tech stack.
- REST API endpoints or webhooks with clear documentation and examples.
- Authentication and authorization setup for internal, partner, or public APIs.
- Error handling rules, retry logic, and logging configured for key flows.
- Deployment instructions and basic training for your engineering or ops team.
What you can order
- CRM integration setup — Connect your website, landing pages, or app to your CRM or marketing platform so leads, signups, and events sync reliably. Ideal with our CRM Integrations offer.
- Payment and billing integration — Implement secure connections between your product, checkout, or booking flow and payment providers, invoicing, or subscription systems. Pairs well with Payment Integrations and Billing & Subscriptions.
- Third-party app integration — A focused project to connect one or more external services (support desk, logistics, accounting, AI tools) to your web or mobile product. See also Third-Party Integrations.
- Custom API for your product — Design and build a documented REST API or webhook layer so partners, mobile apps, or internal tools can work against a stable interface. Often combined with our API Development and Custom Software Development services.
- Data sync and reporting pipeline — Consolidate data from multiple systems into one place for analytics and reporting. Frequently paired with Data Engineering & BI and Dashboards & Reporting.
- Integration audit and stabilization — Review existing integrations, identify risks, and refactor or replace brittle scripts with maintainable solutions. A common starting point before major Web Development or SaaS Product Development work.
Why choose BYBOWU for integrations and APIs
- We think in systems, not single scripts. We design around your whole stack and business process, so the integration that solves this quarter's problem does not block next year's roadmap.
- Business and tech fluency. You work with senior people who can talk about LTV, churn, and funnel metrics as well as endpoints, payloads, and auth flows.
- Stable foundations for growth. We care about security, performance, and observability. That means fewer silent failures and faster debugging when something goes wrong.
- End-to-end capability. Because we also build web apps, mobile apps, and AI & Automation, we understand how integrations will actually be used day to day.
- Flexible engagement. Some clients want a one-off integration project, others keep us as a long-term partner to maintain and extend their platform. We are comfortable with both.
Proof it works in the real world
Marketplace platform integrations
For modern clothing marketplaces, our team connected product catalogs, payment providers, and marketing tools so merchants could manage inventory once while customers saw accurate stock and smooth checkout. See one of the projects.
B2B dropshipping and wholesale flows
We helped a B2B dropshipping platform tie together supplier data, reseller portals, and order management into a single web application, reducing manual coordination and errors between parties. View project highlights.
Real estate and roommate matching
On a roommate finder product, we implemented integrations for user accounts, messaging, and matching logic, giving the team a solid API layer to extend with mobile apps and new features over time. See the platform.
Automation with bots and chat interfaces
For bot-based solutions, we connected messaging platforms with internal systems and CRMs so automated conversations could trigger real actions like lead creation, order updates, and notifications. Explore examples.
How engagement works with BYBOWU
You have enough to do already, so we keep the process practical and predictable.
- 1. Intro call. We review your systems, problem points, and constraints. If there is a clear way to help, we move to a short discovery phase.
- 2. Scope and estimate. You receive a structured proposal with options, clear phases, and budget ranges. For smaller integrations we can often price a fixed scope.
- 3. Build in focused iterations. We implement integrations or APIs in short sprints, demo progress, and adjust based on real feedback from your team.
- 4. Launch, monitor, and tune. We roll out changes in a controlled way, watch logs and metrics, and refine error handling or performance as needed.
- 5. Iterate or hand over. We either stay on to support and extend your platform or hand over to your internal team with documentation and training.
If your team is near Phoenix and prefers in-person workshops, we can arrange that. Otherwise, we run projects smoothly over video, Slack, and async updates with clients across time zones.
Questions founders usually ask
What budgets do you typically work with for integrations?
It depends on complexity and risk. Single, well-documented integrations can be relatively compact, while multi-system projects or new API layers are more substantial. If you share your current stack and priorities, we can usually outline options and budget ranges quickly. You can also review guidance on our Prices page.
How long does an integration or API project take?
Simple, single-tool integrations often land in a few weeks. Multi-system workflows or custom APIs that several teams will consume can take from a few weeks to a few months depending on scope, testing needs, and dependencies on other vendors. We agree on milestones and launch windows before writing code.
Can you work with our existing tech stack?
In most cases yes. We regularly integrate with platforms like CRMs, ecommerce engines, marketing tools, analytics, and custom backends built with frameworks such as Laravel, Node, or Python-based stacks. If something is truly proprietary or closed, we will tell you early and suggest realistic alternatives.
How do you handle security and compliance?
We follow security fundamentals such as least-privilege access, secure credential storage, encryption in transit, and proper input validation. For APIs, we implement authentication and authorization appropriate to your use case. If you have specific compliance needs, we align our work with your internal policies and existing audits.
Will new integrations break when vendors update their APIs?
Third-party changes are a reality, so we design with that in mind. Where possible we depend on stable, versioned endpoints, handle deprecation notices, and add monitoring and alerts. Our ongoing Support & Maintenance plans can include periodic checks for vendor changes and proactive updates.
What happens if something fails after launch?
We aim to catch issues early with staging environments, tests, and logging. If an issue appears in production, we use those tools to pinpoint and fix it quickly. During an agreed warranty period we address defects in the delivered scope, and many clients extend into an ongoing support engagement for peace of mind.
Talk through your integration or API roadmap
If you already know which systems need to talk, we can usually outline an approach, rough budget, and timeline within one business day.
If you are still mapping your stack, we are happy to review what you have and suggest a phased plan that removes the biggest pain first.
Contact us for a 24-hour integration estimate or request a Phoenix platform audit.