Local SEO Services

You are in the decision phase because visibility isn't just a "nice to have"—it's money. Customers will pick a competitor who does show up in local search and Google Maps if your business doesn't. Our team in the US uses Google Business Profile optimization, geo-targeted content, local citations, a review strategy, and technical SEO to improve your local search ranking and keep it there.

Start Local SEO today to take over local search. Want to use email? You can reach us at [email protected].

The Advantages of Local SEO

Local SEO is all about being found when people in your area are looking for you. It's measurable, it builds on itself, and it's cheaper than just paid ads. Plus, it makes your brand stronger in your community.

1. How visible is the Map Pack? Get your business to show up in the top three Google Maps results for keywords that show a lot of interest.
2. More people walking by and calling: More requests for directions, phone calls, and quotes from buyers who are ready to buy.
3. Trust and power: Reviews, photos, and full profiles show that you are trustworthy and better than your competitors.
4. Long-term growth: Unlike ad spending, solid rankings get better as you add citations, content, and reputation.
5. Better ways to convert: Optimized landing pages turn visitors from the area into sales, reservations, and booked appointments.

Improving Your Google Business Profile

The most important part of Google Maps SEO is your Google Business Profile (GBP). We make sure that your profile is fully optimized and up to date so that it ranks for your services and service areas and turns profile views into actions.

What We Improve

• Types and services: Primary and secondary categories, services and menus, and attributes that match your keyword map.
• Information about the business: Correct NAP, hours (including holiday hours), service areas, and links to make appointments.
• News and updates from the media: Google Posts every week, professional photos, product highlights, and more.
• Engagement: Q&A seeding and responses, messaging enablement, and review replies that help people buy more.
• Tracking: UTM-tagged URLs and call tracking numbers (with NAP protections) make it easy to see who is responsible.

We also make sure that your GBP matches the content and schema markup on your site to make it more relevant and boost local search ranking signals.

Local Citations and NAP Consistency

Consistency in NAP (Name, Address, Phone) is a basic sign of trust. Search engines and users get confused by inconsistent listings. We check, fix, and standardize your data across the web. Then we make high-quality local citations that make you look more authoritative.

Consistency of NAP

• Make sure that your NAP and business descriptions are the same on GBP, your website, and directories.
• Fix duplicate entries, address changes, and problems with tracking numbers without hurting consistency.
• Keep a record of a single source of truth for future updates and growth.

Citations in the Area

• Core platforms (like Apple Maps, Bing, and Yelp), the best vertical directories, and city and regional sites.
• Submissions from data aggregators and manual niche citations to make the content more relevant.
• Ongoing monitoring to make sure everything stays correct as your business changes.

Content that is Geo-Targeted and On-Page Optimization

When your website speaks the language of your market, it helps your local rankings. We make pages for locations and services that are meant to rank high and turn visitors into customers.

• Finding keywords that are popular in your area: Keywords based on intent by city, neighborhood, or service area, ranked by volume and difficulty.
• Pages for service and location: Unique copy, FAQs, testimonials, and local proof (photos, case snippets) that are better than thin "city page" templates.
• SEO on the page: Title tags, meta descriptions, headers, internal links, and calls to action (CTAs) that are focused on conversions.
• Media and trust: Photos of the team or location, maps that are built in, proximity cues, and new rules and prices.

Schema Markup for Local

We use JSON-LD schema (LocalBusiness, Organization, Product/Service, FAQ, and Review) to help search engines understand your business, services, and locations. This leads to better local relevance and richer results.

Do you want more help with research and technical basics? Check out our services page to learn more.

Managing Reviews and Reputation

Reviews are a way to show that something is true and a way to rank things. We create a system that is compliant and consistent for asking for, responding to, and using reviews on Google and other industry sites.

• Acquisition processes: Emails/SMS sent after a purchase, QR codes at the point of service, and requests that come from CRM.
• Playbooks for responses: Templates for reviews that are positive, neutral, or negative and sound like your brand.
• Policy advice: FTC-compliant practices, no barriers, and clear handling of incentives.
• Showcasing: Schema for richer results includes on-site review widgets, testimonials, and star ratings.

Local Performance Technical SEO

A site that loads quickly and can be crawled makes every local effort stronger. We take care of crawl health, Core Web Vitals, mobile UX, and indexation so that your content and GBP signals lead to stable rankings.

• Faster page loads, better images, and caching for mobile users on the go.
• Location pages should have clean URL structures, XML sitemaps, robots directives, and index management.
• Linking between GBP-targeted pages, FAQs, and service content on the inside to send stronger topical signals.
• Accessibility and organized content patterns that boost engagement and sales.

Want a more in-depth audit that looks at site health and opportunities? Check out our services page, and then look at our pricing page to see what you can expect to pay.

How We Do Local SEO

Steps that are clear and results that can be measured. We make sure that our work is in line with revenue goals like calls, forms, bookings, and store visits.

1. Discovery & Baseline: Check the GBP, the website, the citations, the competitors, and the reviews. Get analytics and make goals.
2. Plan and strategy: Keyword map, plan for the location/service page, citation strategy, and review playbook.
3. How to do it: Changes to GBP, fixes to on-page content, local content, schema markup, and citation cleanup/builds.
4. Content and Reputation Operations: Review requests, how often to reply, Google Posts, content that is seasonal or targeted to a specific area.
5. Measure and Improve: Keep track of your rankings, calls, requests for directions, conversions, and changes every month.

Case Studies: Local Home Services — Expanding to More Cities

Before the busy season, a home services company needed to be at the top of the list in three nearby cities. We rebuilt the GBP categories, added service area pages, made the NAP standard, and started a reviews program.

• In 60 days, the top three map pack rankings for 12 important keywords.
• Calls from Google are up 41% and requests for directions are up 29% from the previous quarter.
• With 78 new reviews in 10 weeks, the average rating went up from 4.1 to 4.6.

Medical Clinic: Growth Based on Reputation

The clinic had good doctors, but the listings weren't always up to date and there weren't many recent reviews. We fixed citations, added LocalBusiness schema, and taught staff how to ask for reviews in a way that is fair.

• Map Pack visibility increased by 36% for service inquiries in two ZIP codes.
• New patient bookings are up 23% from GBP in the last 90 days.
• Spam competitor listings reported and taken down, which made them more visible.

Restaurant Group — Seasonal Visibility

Because the brand had a lot of seasonal changes, it needed to show menus, hours, and deals consistently. We improved GBP attributes, added a menu schema, and used UTMs to run weekly Google Posts.

• During the first holiday cycle, profile actions (calls and website visits) went up by 27%.
• After updates to the service area and the page itself, "near me" impressions went up by 31%.
• After refreshing the photos and making offer posts, the click-through rate went up by 18%.

Prices, Deadlines, and What to Expect

Local SEO campaigns usually last 8 to 12 weeks, with ongoing work to improve reviews, content, and seasonal changes. Starter engagements usually cost between $2,500 and $5,000 per month, depending on where they are, how much competition there is, and what kind of content is needed. Industries that are regulated and have multiple locations may need custom scopes.

Want a quick estimate that fits your needs? You can see common tiers on our pricing page, or you can contact us for a custom plan and timeline.

Frequently Asked Questions

How quickly can I get a good local ranking?

It depends on how well your site is doing, how well you are known, and how much competition you have. Once GBP, citations, and on-page fixes go live, a lot of businesses start to see changes within 30 to 60 days. It usually takes 3 to 6 months to get strong, stable top-three positions. Niche queries are faster, while dense markets take longer.

Do reviews change rankings?

Yes. The prominence and click-through rate are affected by volume, recency, sentiment, and how the owner responds. Reviews are not the only thing that matters, but they do have a big effect on how well the Map Pack works and how many people buy from it. A steady stream of real reviews is a competitive edge.

What is the difference between regular SEO and Local SEO?

For people searching nearby, local SEO puts proximity, relevance, and prominence first. Some strategies are optimizing GBP, getting citations, and making geo-targeted pages. Traditional SEO is more about getting your site seen on a national or industry level and using broader content strategies. Most local businesses do better with a mix of both.

Can you help businesses that have more than one location or service area?

Of course. We make a location page framework that can grow, manage multiple GBPs, standardize NAP, and build review and content programs at the location level that get better over time.

How do you keep track of ROI?

We use UTM tracking, call tracking, and conversion goals to link views of the Map Pack and organic visits to sales and inquiries. Monthly reports show more than just traffic; they also show rankings, actions, and conversions.